Event Listing: OMKMS - Online Marketing Conference Münster 2024
Dates: April 2024
Location: Münster, Germany
Focus: AI, Digital Marketing, SEO, Social Media, and User Experience (UX)
Event Overview
The Online Marketing Conference Münster (OMKMS) is set to take place in April 2024, offering a full day dedicated to digital marketing insights and networking at the heart of Münster. With an agenda packed with thought-provoking keynotes, expert-led sessions, and hands-on workshops, OMKMS is a must-attend event for digital marketing professionals, SEO experts, and content strategists looking to stay at the forefront of industry trends.
Key Focus Areas
- AI in Marketing: Gain insights into AI-driven marketing strategies, featuring sessions that uncover the practical applications of AI in content creation, campaign personalization, and automation.
- SEO & Local SEO: Explore advanced SEO techniques and local optimization strategies tailored to help brands improve online visibility, from ranking factors to optimizing for local search results.
- Digital Marketing & Paid Ads: Discover innovative approaches in social media and paid advertising with a focus on driving measurable engagement and maximizing ad spend efficiency.
- Psychology and UX: Learn how psychological principles and user experience (UX) design are used by top brands to craft compelling digital experiences that convert.
- Content Creation & Communication: Delve into generative AI in content creation, examining best practices for effective storytelling, branding, and audience engagement in today’s digital landscape.
Agenda Highlights
Opening Session
- 8:45 - 9:00: Introduction
- Led by Martin Witte, Founder and CEO of Online-Profession, setting the stage for a day of cutting-edge insights.
Morning Keynotes
- 9:00 - 9:45: Keynote on Social Media & Brand Building
- Presented by Philip Hitschler-Becker, CEO of hitschler International, exploring evolving brand-building strategies in the digital era.
Morning Sessions
- 10:15 - 11:00: AI in Marketing
- Stefan Rymar from Elbkind dives into the buzz around AI with a session that explores popular myths and actionable strategies.
- 10:15 - 11:00: Local SEO
- Beatrice Köhler of Kampagnenreiter shares six critical ranking factors to boost local search visibility.
Afternoon Workshops
- 12:15 - 13:00: Facebook Ads Scaling Techniques
- Dawid Przybylski demonstrates his Kinky Ads Method, designed to help businesses maximize their Facebook ad scalability.
- 14:00 - 14:45: SEO Horror Stories
- Kaspar Szymanski of SearchBrothers.de discusses real-world SEO pitfalls and how to avoid them, perfect for advanced SEO practitioners.
- 15:00 - 15:45: Psychology & UX
- Oliver Spitzer from september Strategie & Forschung reveals the emotional triggers behind successful brand experiences.
Evening Keynotes and Networking
- 18:15 - 19:00: Keynote on Storytelling with AI
- Wolfgang Jung, CEO of team Digital, shares how emotional storytelling, enhanced by AI, can elevate brand narratives.
- 19:00: Get-Together
- Network with speakers, industry experts, and fellow attendees in an informal setting to end the day.
Target Audience
The OMKMS is ideal for digital marketers, advertising directors, SEO specialists, and content creators who are eager to elevate their strategies and keep pace with advancements in digital marketing and AI. With sessions tailored to both tactical and strategic elements, attendees will leave with actionable insights to apply within their own organizations.
Relevance and Impact
OMKMS 2024 addresses critical shifts in digital marketing, from AI innovations to consumer psychology and SEO tactics. As AI continues to reshape the industry, OMKMS is an invaluable resource for professionals to gain practical, forward-thinking knowledge and connect with like-minded leaders in the field. With diverse networking opportunities, participants can forge meaningful connections and explore collaborative possibilities that may shape their business growth.
Don't miss OMKMS 2024 for the latest in digital marketing!
