Event Details

‍The INMA Media Innovation Week 2024 is a significant event in the media industry, known for its immersive and insightful experiences. This year, the focus is on the Finnish media scene, renowned for its digital excellence. The event includes a study tour in Helsinki, Finland, scheduled for Monday and Tuesday, 23-24 September 2024.

Organizer and Location

‍Organized by the International News Media Association (INMA), the event takes place in various leading media companies across Helsinki, utilizing sustainable modes of transportation like trains, trams, and walking tours.

Agenda Highlights:

• Day 1 (23 September, 08:30 - 17:00): The Finnish Media Study Tour begins with visits to prominent media houses such as Sanoma Media, Alma Media, KsF Media, Yle, MTV, and others.
• Evening (19:00 - 21:00): A group dinner for participants to discuss insights from the day.
• Day 2 (24 September, 08:30 - 17:00): The tour continues with more visits to leading news companies, further exploring the Finnish media landscape.

Target Audience

‍The event is specifically designed for media professionals seeking to deepen their understanding of the European media industry, particularly those interested in the digital advancements and practices of Finnish media companies.

Relevance for Media Executives

The INMA Media Innovation Week 2024 offers a unique opportunity for media executives to gain firsthand experience and knowledge about the Finnish media industry, which is less known globally compared to its Norwegian and Swedish counterparts but equally impressive in digital innovation. This event is crucial for those looking to expand their understanding of media practices and innovations in Europe.

Contact Information

For further inquiries, participants can contact Tom Corbett, Head of the European Division of INMA, based in Antwerp, Belgium.

Conclusion

This event stands out for its hands-on approach, offering media professionals a comprehensive look into the Finnish media industry's practices and innovations. It's an invaluable opportunity for those seeking to stay ahead in the rapidly evolving media landscape.