The 2024 Finnish Media Study Tour, part of INMA Media Innovation Week, is scheduled for September 23-24. It's an immersive, walking-talking experience, offering deep insights into the Finnish media scene. Participants will visit leading Finnish media companies like Sanoma Media, Alma Media, KsF media, Yle, and MTV, exploring their digital excellence and innovative practices. The tour combines professional visits with opportunities for networking and discussion among peers, enhancing both knowledge and community within the media industry.
On the first day of the tour, September 23, participants will board a bus to visit various media companies, followed by a group dinner in the evening. This provides an opportunity to discuss the day's learnings and experiences with fellow participants. The second day, September 24, continues the educational journey with more visits to leading news companies. This study tour is designed to offer a comprehensive look at the media landscape in Finland, known for its sustainable practices and innovative approaches to digital media.