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September 8, 2022

Why publishers should be confident about their USPs in digital advertising for SMEs compared to Meta & Google

This article appeared first on inma.org   With frightening regularity, I hear newspaper executives talking about the shortcomings of regional news publishers in digital advertising versus global giants like Google & Facebook. If it is about data, technology, sheer size or their user adoption of… Read More »Why publishers should be confident about their USPs in digital advertising for SMEs compared to Meta & Google